What Does a Custom Website Actually Cost in 2026?
The honest answer isn't a single number. Here's how we think about pricing and what drives costs up or down.
"How much does a website cost?" Every business owner asks this first. The answer is frustratingly honest: it depends. But pricing doesn't have to be a mystery. Here's how we break it down.
The Range
A custom website from a professional studio typically runs €3,000 to €25,000+. Wide range, because "website" can mean anything from a 5-page marketing site to a full e-commerce platform with inventory management. The scope sets the price.
What Drives the Cost Up
Feature complexity. A product catalog with AJAX filtering, variant selection, and payment integration costs way more than a static portfolio. Every interactive feature adds dev time.
Multilingual support. Building a site in 2-4 languages means translating content, handling URL structures, making sure every UI element adapts. Not double the work, but it adds 30-50% to the project.
Custom integrations. Connecting to external APIs (CRMs, ERPs, payment providers, email marketing) takes careful dev work, error handling, and testing. Each integration is its own mini-project.
Content management needs. If non-technical team members need to update content regularly, we build a proper CMS layer with intuitive editing, content validation, and preview.
What Keeps Costs Down
Clear scope from day one. The biggest cost driver in web projects isn't complexity. It's scope creep. Well-defined requirements upfront = faster, more predictable development.
Content readiness. Projects stall most often because content (text, images, brand assets) isn't ready. Have your content prepared before dev starts and you'll save weeks.
Trust the process. Clients who let us make technical decisions (framework choice, hosting, architecture) get better outcomes than those who prescribe specific tech for non-technical reasons.
Our Approach
We give fixed-price quotes after a solid discovery conversation. No hourly billing surprises, no vague estimates. You know what you're getting and what it costs before we write a single line of code.
